The FaithX Project

Strategic Missional Consulting

Neighborhood Missional Intelligence – Report or Assessment?

The 2nd of 8 posts on MapDash Analytics

by Ken Howard

FaithX Strategic Missional Services now offers two resources to explore missional opportunities at the local community level. The first is a Neighborhood Missional Intelligence Report. The second is a Neighborhood Missional Intelligence Assessment.

Think of the difference between the Report and the Assessment as the difference between taking a “selfie” and sitting for a portrait, except the subject is not you but your community and both are much more detailed than you might expect.

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An Introduction to MapDash Analytics

To fully understand location-based data we need to organize and examine the data in four different ways. We have to:

  1. Visualize – Get your faith community’s data on an map, so you can explore it visually.
  2. Contextualize – Find your faith community’s place in the data, so you can examine its missional context.
  3. Analyze – Interrogate the data, to reveal what it means for your faith community.
  4. Socialize – Share your data, with leaders, members, the community, funders, and other stakeholders

Today’s post is about step 3, and the analytic tools MapDash for Faith Communities provides that help you reveal what demographic, lifestyle, and other data mean for your faith community or judicatory.

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Neighborhood Missional Intelligence Report – A New MapDash Feature

By Mary Frances, Senior Associate Consultant

The Neighborhood Missional Intelligence Report is a snapshot of data from a 15 minute DriveTime (or other DriveTime of your choice) around a given address.  It’s just one of the many features available to you via MapDash for Faith Communities.  Put in the address of a local congregation or town and quickly find out generational predominance, median age and income, unemployment rate, access to transportation, and much more.  At a glance, you can start to identify where you might need more information and what to do with the information you have. If you can get all this at a glance, wouldn’t you want to dig deeper?

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