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Forecasting Emerging Missional Opportunities – Creating the Missional Opportunity Index (Part 2)

Forecasting Emerging Missional Opportunities – Creating the Missional Opportunity Index (Part 2)

by khoward | Jan 24, 2019 | FaithX Blog, Posts by Ken Howard

As you learned in last week’s post, the Missional Opportunity Index (MOI) is a version of what marketing professionals call a Market Texture: a map-based representation of emerging market conditions based on a predictive algorithm composed of relevant correlated...

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