The FaithX Project

Strategic Missional Consulting

“Data-Grounded Discernment for Diocesan Planning & Decision-Making”

Datastory & FaithX present joint webinar on Jan 28

The Conference on Catholic Facility Management (CCFM) has invited Matt Felton, president of Datastory, and Ken Howard, executive director of FaithX, to deliver a webinar for its members on Tuesday, January 28, 2020 from 1:00 PM – 2:00 PM CST.

Webinar Description:
Drawing on examples from projects in several CCFM member dioceses and others, Matt and Ken will describe how dioceses and congregations are using MapDash for Faith Communities and related tools and processes to guide strategic missional planning and enhance operational decision-making. 

The session will also include an overview of the map-based Membership directory that Datastory created for the CCFM website. 

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W. Kamau Bell, United Shades, and Megachurches

by Ken Howard

I don’t often recommend to our readers videos that they would have to pay to watch. But the season premier of W. Kamau Bell’s United Shades of America was so thought-provoking that I just have to recommend it. (And seeing as how it’s only $1.99 to view if you don’t subscribe, I don’t feel so bad.)

This particular episode of United Shades was entitled “Megachurches” (click here to view). In it, comedian and activist Bell goes to the birthplace of the megachurch movement, Texas (with the highest per capita in the US), to the city with the country’s highest concentration of megachurches, Dallas.

There he visits three megachurches and interviews a half dozen megachurch pastors, members, and, in some cases, former members. 

One of the most eye-opening things we learn from this episode is the diversity between (though not always within) the megachurches of Dallas:

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Looking Back on 2019

by Ken Howard

2019 was a good year for FaithX. It had its ups and downs – a rollercoaster ride, for sure, at times – but all-in-all, both despite and because of it all, we came through 2019 much stronger, with a clearer vision of who we are and where we are going, and with many successes to energize us. 

We’ve come a long way since we launched in December of 2016. Back then it was just me as FaithX’s executive director/principal (and only) consultant, a 4-person volunteer board of directors, and one client, the Episcopal Diocese of Maryland and its two newest congregations. 

Over the next two years, we would establish our affiliation with Datastory, collaborate with them to prototype, develop, beta test, and launch the next-generation demographic analysis and missional planning platform, which would become known as MapDash for Faith Communities, added about a dozen clients, two associate consultants, a blog coordinator, a volunteer research director, and publish a ground-breaking research paper entitled “The Religion Singularity.” 

In 2019 we broadened our reach even further. We expanded our work not only into more Episcopal dioceses, congregations, and organizations, but more importantly, branching out into more than five additional “denominations” (i.e., including the non-denominational movement), and have begun discussions with interfaith and non-Christian faith traditions. We launched a new peer-reviewed journal about religion and ministry. We worked with Datastory to develop and launch the new Neighborhood Missional Intelligence Report, and we designed the consultative Neighborhood Missional Assessment program to help congregations identify emerging missional opportunities and challenges in the neighborhoods they serve. 

And so I’d like to offer my appreciation to all of those who have joined FaithX on our experimental missional journey through the end of religion as we know it into the future of faith in whatever form God is calling it into being…

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Ten Things Churches Could Learn from Starbucks (Hint: It’s not about making coffee)

Editor’s Note:
This article was written at the Kingsview Village Starbucks.

By Ken Howard

Churches could learn a few things from Starbucks…

Starbucks is one of those places that, even if you don’t go there, you know it’s the place to go.

It’s the number one coffee shop in the United States, maybe even in the world. It’s almost like Starbucks was selling something addictive…

They are, of course. Starbucks sells coffee, which contains the drug caffeine. But as far as we know, Starbucks coffee contains no more of the drug than the coffee sold at it’s two biggest coffee competitors, McDonalds or Dunkin’ Donuts. Starbucks doesn’t even sell better coffee, regularly coming in #3 behind McD and DD in blind taste tests.

It’s not about advertising, either. Starbucks hardly does any, compared to its competitors. You won’t find the Starbucks mermaid popping up on your TV next to the words “I’m lovin’ it.” Nor will you find a single billboard proclaiming, “America runs on Starbucks.”

So if it’s not about better coffee, stronger caffeine, or better advertising, what is it? Why are so many people addicted to Starbucks? If you ask the Starbucks CEO, he’ll tell you. It’s not about making better coffee but about the Starbuck’s experience. Starbucks knows how to create an experience and provide a sense of community that fill a deep-down need.

So let’s ask the real question, “Why are so many people addicted to the Starbuck’s experience?”

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FaithXperimental Spotlight: TryTank tries PitchTank

In our travels around the U.S., both digitally and physically,
we at FaithX like keep our eyes open for examples of people, programs, communities, or ministries doing creative, innovative, and experimental things in the arena of faith. And when we find one, we like to shine a spotlight on them in a FaithXperimental blog post.

By Ken Howard

There’s nothing that we at FaithX like better than shining a light on people and programs who are experimenting with new and innovative ways of creating and cultivating communities of faith… unless the people are doing it are one of our clients – then we love it!

On January 1 of this year, two Episcopal seminaries, Virginia Theological Seminary (VTS) and General Theological Seminary (GTS), joined forces to launch an innovative joint project focused on the future of the church. They called this exciting new program the TryTank: An Experimental Laboratory for Church Growth and Innovation.  

Led by the Rev. Lorenzo Lebrija, TryTank works to understand the forces threatening the church in order to identify creative ways to equip future leaders to reinvigorate the church, seeking to understand where new church models, business models, and technology can meet the needs of today’s church.

It is this focus on experimental learning that makes this program not simply a “Think Tank” but a TRYTank. As Fr. Lebrija describes it, “Any time we have asked ourselves, ‘what if’ as we do and are church, those are opportunities to explore and try. We are going to be doing a lot of that. And we know we’re going to fail. A lot. But that’s how we can discover new adjacent possibilities, by trying.” TryTank not only sponsors experiments but shares their stories across the church, “because something that may not have worked in one place, may just be perfect in another.”

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